
VIPAR Heavy Duty has hired Jeremy Whiting as Director of Business Development, supporting the East Coast and Southeast distributor territories. Whiting brings more than 15 years of experience in the heavy duty industry, along with a deep and multigenerational connection to the aftermarket. He will be based in Jacksonville, Florida.

Whiting began his career as an account manager for JB Hunt. In 2013, he joined his family’s business, Brookline Machine Company Inc., a long-standing member of the Power Heavy Duty network. Founded in 1938, Brookline Machine spans four generations of Whiting family leadership.
“Some of my earliest memories are going to truck shows and visiting Brookline as a kid,” said Whiting, reflecting on his history in the heavy duty industry. “I can’t imagine being anywhere else.”
Whiting learned the ropes as inside sales/shop tech and made his way to operations manager where he was responsible for managing $3 million in inventory across five branch locations in four states. While there, he also led the development and implementation of their first e-commerce platform.
Whiting later expanded his industry experience at Neapco, a leading supplier of driveline solutions. As a regional sales manager, he spent four years managing distributor relationships and revenue operations across the East Coast and Southeast US. His responsibilities included organizing customer support efforts, managing rep agencies, and overseeing VIPAR Heavy Duty IMPACT Conference participation. Through that role, he worked closely with VIPAR Heavy Duty and Power Heavy Duty distributors.
“I’ve been attending the IMPACT Conference for several years, and the culture of this organization always stood out,” Whiting said. “VIPAR Heavy Duty feels like a family business. When the opportunity appeared, it felt like the right next step at this point in my life and career.”
Whiting notes that his transition into the role comes with a strong advantage—he is already familiar with many distributors across his territory, including several he supported through Neapco as well as long-standing contacts from Brookline Machine.
“I’ll be walking into meetings with people I’ve known for years,” he said. “It makes the transition feel natural.”
Whiting was hired to fill the position left open by the retirement of Dick Croft. Croft has been a highly respected and valued Director of Business Development since 2001 and will retire on January 31, 2026.
“Jeremy’s extensive experience in the heavy duty aftermarket, combined with his deep understanding of distributor operations, makes him a strong fit for VIPAR Heavy Duty’s culture,” said Joe Meyer, Vice President of Business Development. “He brings a relationship-driven approach, and we are confident Jeremy will seamlessly support our East Coast and Southeast territories.”